Pop art is an emerged in Britain and the US during the mid- to late-1950s. The movement challenged the  traditions of fine arts by including imagery from popular and mass culture, such as advertisements, comic books and mundane cultural objects. One of its aims is to use images of popular (as opposed to elitist) culture in art, emphasizing the banal or kitchy elements of […]

  • April 6, 2018
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The Swiss Style has a lot of different names, it is also known as “Swiss Design”, or “International Style” or the “International Typographic Style”. It emerged in Switzerland in the 1940´s and 50´s, but it has roots back to Russia, Netherlands and Germany from the 1920´s. But the style was further developed in Switzerland in […]

  • April 6, 2018
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The psychedelic movement began in the mid 1960’s and had an effect, not just on music, but also on many aspects of popular culture. The psychedelic design movement is the counterpart to the psychedelic rock music, and it was inspired by psychedelic experiences and hallucinations that one would get from taking psychoactive drugs like LSD […]

  • April 6, 2018
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New Wave or Swiss Punk Typography was influenced by Punk and postmodern language theory. Punk subculture includes a diverse array of ideologies, fashion, and other forms of expression, visual art, dance, literature and film. It is largely characterised by anti-establishment views and the promotion of individual freedom, and is centred on a loud, aggressive genre of rock music […]

  • April 6, 2018
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Street art is visual art created in public locations, usually unsanctioned artwork executed outside of the context of traditional art venues. The term “graffiti” often refers to guerrilla artwork on inner city walls and train lines, a movement popularized in the late 60s and 70s. One of the earliest forms of graffiti was “tagging,” or the use […]

  • April 6, 2018
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